seoul food for people who love to eat
From business journalist Daniel Gross in today’s Slate Magazine: Do Starbucks spell financial doom? Gross connects the density of Starbucks in a country’s financial capital with the catastrophic financial losses of the past few weeks.
My tentative theory: Having a significant Starbucks presence is a pretty significant indicator of the degree of connectedness to the form of highly caffeinated, free-spending capitalism that got us into this mess. It’s also a sign of a culture’s willingness to abandon traditional norms and ways of doing business (virtually all the countries in which Starbucks has established beachheads have their own venerable coffee-house traditions) in favor of fast-moving American ones. The fact that the company or its local licensee felt there was room for dozens of outlets where consumers would pony up lots of euros, liras, and rials for expensive drinks is also a pretty good indicator that excessive financial optimism had entered the bloodstream.
If this is true, Seoul is in for some bad times; there’s a whopping 172 locations here, with nearly another hundred throughtout the rest of the country. Better downgrade to a grande.
우리 FatManSeoul는 이러한 이유로 한국의 최고의 음식에 대한 최고의 리뷰와 비평을 공유하고 싶습니다. FatManSeoul는 평범한 음식에서부터 고급음식까지, 강남지역 최고급 레스토랑에서부터 시골 할머니의 집에서 맛볼 수 있는 정이 깃든 찌게까지 모든 음식을 리뷰 대상으로 삼고 있습니다. 우리는 특별한 음식을 찾아 블로그를 통해 전세계에 소개할 것입니다. 또한 음식에 대한 가장 정확한 정보를 리뷰, 레시피, 인터뷰, 팟캐스트, 교재 등을 통해 제공할 것입니다. 이 모든 컨텐츠는 한국어와 영어로 제공될 것입니다. FatManSeoul is Korea's first bilingual online magazine about food. We’re committed to searching high and lo, from the poshest cuisine of Kangnam to the most humble, jeong-laden jjigae of the halmoni-jip in the countryside for the best food in the country. Come here for reviews, recipes, interviews, podcasts, tutorials, and the best, most accurate information on ingredients and methods, in Korean and in English. 같이 먹자!
Sooth
October 21st, 2008 at 6:41 pm
Interesting idea. I think I read somewhere else that presented the theory that the rate of starbucks opening & closing represents the state of the economy. The more and the faster they open, the better the economy currently is, while the reverse is true about the rate they close.
I just took a look at your link and it seems that there are only 166 shops in Seoul? Have 6 closed down between the time you posted and the time I checked? Total meltdown soon!
Oh yeah, considering the population in Seoul, 166 isn’t really that much. The Klang Valley in Malaysia has 58 branches with about a quarter of the population. It’s criminal really to have so many branches there when a cup of coffee costs around US$3 and the average monthly income only about US$500!
fatmanseoul
October 21st, 2008 at 10:00 pm
Apparently they’re closing even faster than you or Fatman anticipated . . . according to the website they’re now down to 102! Fatman knew the economy was bad, but we had no idea it was *this* bad . . .
the thing about the Starbucks in Seoul is that they’re intensely concentrated in the downtown areas, but there’s far fewer in residential areas. Seoul doesn’t have much of a “suburb” so either there’s none or you can’t turn around without hitting one.